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What are missed calls costing you?

Evenings, weekends, lunch breaks, the middle of a job — every call or message that goes unanswered is a customer who usually just tries the next business. Put in your numbers and see the size of the leak.

Count evenings and weekends too
What one new customer is worth
Not every caller buys — pick honestly
Per week$1,350
Per month$5,846
Per year$70,146

This is an estimate, not a promise: it assumes the callers you miss are worth the same as the customers you win, and it uses 4.33 weeks per month. Even the cautious settings surprise most owners. The fix is not working longer hours — it is making sure every caller and website visitor gets an instant, helpful answer, day or night.

1

Count the misses

Check your phone log for unanswered calls after hours and during busy stretches. Most owners underestimate this number.

2

Be honest about value

Use your real average job value and a cautious booking rate. The leak is usually still bigger than expected.

3

Decide if it is worth fixing

If the yearly number could pay for help many times over, an always-on receptionist stops being a luxury.